Maison de Sport® / La Maison
La Maison
01 / La vision
La discipline de la forme. La liberté du mouvement.
The Proper Label® est Maison de Sport : fondée par le créateur français Camille Tanoh et établie à New York. Une Maison à la rencontre de la couture, du tailoring, du sport et de la culture.
Le luxe prend forme dans le vestiaire : la précision d’un col, le tombé d’un pantalon, l’équilibre d’une chaussure. Des pièces qui ont une présence et laissent place à la vie.
01 / Origins
A wardrobe begins
with a point of view.
Camille Tanoh is a French designer of Ivorian descent, based in New York. His work brings a French sensibility for dressing into conversation with the pace of American life and the collective culture of sport.
The earliest footwear chapters remain a starting point: objects named for moments in a life, made to move between occasions. Maison de Sport carries that idea into a complete wardrobe.
The Saturday Afternoon Man Shoe
A relaxed approach to the formal shoe. From the archive ↗
The Proper Sneaker
A pared-back silhouette, introduced through the language of film. Discover the chapter ↗
The Monday Morning Man Shoe
The everyday ritual of dressing, considered through footwear. Discover the chapter ↗
Maison de Sport
That attention to the individual piece extends into a wardrobe shaped by tailoring, movement and belonging.
02 / The house vocabulary
Precision.
Ease. Belonging.
A considered shoulder. A shirt with room to move. A shoe that gives a silhouette its balance. The house vocabulary is built from proportion, texture and the relationship between pieces.
Modern luxury, for the Maison, is the freedom to dress with intention. Quiet enough for everyday life; distinctive enough to feel personal.
The House Code03 / From idea to object
The work is
in the details.
Within the atelier, a design is considered through material, pattern, proportion and finish. Sampling gives an idea its shape; fitting tests how that shape lives on the body.
The conversation continues with specialist partners: construction, material choices, provenance and care are part of the same design process.
Heritage & CraftsmanshipSustainability
04 / A culture beyond the game
The club.
The city. The individual.
Sport holds shared memories: a place, a colour, a match, a community. Made for Club translates those identities into a considered wardrobe, extending the relationship with a team beyond match day.
For leagues, clubs and federations, the Maison brings an approach grounded in design and storytelling. For the person wearing the collection, it becomes a way to belong.
Made for Club
Camille Tanoh / Fondateur
Un regard indépendant.
Camille Tanoh est un créateur français d’origine ivoirienne, installé à New York. Son regard français et ses racines ivoiriennes façonnent une Maison qui circule entre tailoring, image et culture du sport.
Le tailoring européen, l’héritage africain et la culture sportive américaine nourrissent son travail. Maison de Sport en est l’expression commune à travers The Proper Label®.
Rencontrer Camille TanohLa signature / The Proper Label®
Penséde l’intérieur.
The Proper Poplin Shirt — col et signature
L’art de la présentation
Le dernier geste.
Une chaussure, son pochon, la boîte qui la protège. L’identité de la Maison se prolonge dans la manière de présenter et de recevoir chaque pièce.
