Press
"The Proper Sneaker ® is a classic amongst classic."
"This line offers durable essentials with their low and high top sneakers (plus some great tees and hoodies to match), all made sustainably."
"Camille Tanoh combines craftsmanship with minimalist luxury design."
"Footwear for the city's creative strivers."
"Minimal and functional sneakers that didn't sacrifice style."
Eco-Friendly Comfort
Winter Ready
![The Proper Hoodie ™ White [Black Dove] - The Proper Label ™](http://theproperlabel.us/cdn/shop/products/the-proper-hoodie-white-black-dove-305372.jpg?crop=center&height=1999&v=1672261695&width=1333)
![The Proper Hoodie ™ White [Black Dove] - The Proper Label ™](http://theproperlabel.us/cdn/shop/products/the-proper-hoodie-white-black-dove-233699.jpg?crop=center&height=2001&v=1672261695&width=1334)
![The Proper Hoodie ™ Black [White Dove] - The Proper Label ™](http://theproperlabel.us/cdn/shop/products/the-proper-hoodie-black-white-dove-111412.jpg?crop=center&height=1999&v=1672261695&width=1333)
![The Proper Hoodie ™ Black [White Dove] - The Proper Label ™](http://theproperlabel.us/cdn/shop/products/the-proper-hoodie-black-white-dove-752978.jpg?crop=center&height=2001&v=1672261695&width=1334)
FALL/WINTER '23 COLLECTION
Eco-Friendly Men's Fashion
Elevate Your Wardrobe.
FALL/WINTER '23 COLLECTION
Eco-Chic Women's Fashion
Elevate Your Style.
Fall/Winter '23 Collection
Shine Responsibly
Discover Jewelry with a Conscience.
Sustainability
Greening our Future.
Read how we craft a conscious future for a better tomorrow
Celebrity Style Spotlight
Trevor Noah Steps Out in The Proper Sneaker ®
Comedian and TV host Trevor Noah steps into the spotlight with our eco-friendly and classic signature The Proper Sneaker ®.
Fall/Winter '23
Eco-Chic Bags
Sustainable Style, One Bag at a Time
![The Proper Tee Shirt ™ [Black Dove Embroidery] - The Proper Label ®](http://theproperlabel.us/cdn/shop/products/the-proper-tee-shirt-black-dove-embroidery-809675.jpg?crop=center&height=2001&v=1686897699&width=1334)
The Proper Essentials ® Collection
An effortlessly chic lineup of must-have staples, where comfort meets sustainability.
The Proper Essentials ® Collection
A collection of sustainably crafted, timeless essentials for conscious living.
![The Proper Tee Shirt ™ Classic [No Logo] - The Proper Label ®](http://theproperlabel.us/cdn/shop/products/the-proper-tee-shirt-classic-no-logo-603222.jpg?crop=center&height=1999&v=1688578447&width=1333){kind=logo}
![The Proper Tee Shirt ™ Classic [No Logo] - The Proper Label ®](http://theproperlabel.us/cdn/shop/products/the-proper-tee-shirt-classic-no-logo-243880.jpg?crop=center&height=1999&v=1688578447&width=1333){kind=logo}
![The Proper Tee Shirt ™ [Black Proper. Embroidery] - The Proper Label ™](http://theproperlabel.us/cdn/shop/products/the-proper-tee-shirt-black-proper-embroidery-410129.jpg?crop=center&height=1999&v=1686041259&width=1333)
![The Proper Tee Shirt ™ [Black Proper. Embroidery] - The Proper Label ®](http://theproperlabel.us/cdn/shop/products/the-proper-tee-shirt-black-proper-embroidery-714561.jpg?crop=center&height=2001&v=1686897699&width=1334)
![The Proper Tee Shirt ™ Classic [No Logo] - The Proper Label ®](http://theproperlabel.us/cdn/shop/products/the-proper-tee-shirt-classic-no-logo-326406.jpg?crop=center&height=1999&v=1688578448&width=1333){kind=logo}
![The Proper Tee Shirt ™ Classic [No Logo] - The Proper Label ®](http://theproperlabel.us/cdn/shop/products/the-proper-tee-shirt-classic-no-logo-879475.jpg?crop=center&height=1999&v=1688578448&width=1333){kind=logo}
![The Proper Socks ™ White [Black Dove] - The Proper Label ™](http://theproperlabel.us/cdn/shop/products/the-proper-socks-white-black-dove-383494.jpg?crop=center&height=2001&v=1672304888&width=1334)
![The Proper Socks ™ White [Black Dove] - The Proper Label ™](http://theproperlabel.us/cdn/shop/products/the-proper-socks-white-black-dove-391679.jpg?crop=center&height=2001&v=1673557185&width=1334)
![The Proper Jogger ™ [White Dove Embroidery] - The Proper Label ®](http://theproperlabel.us/cdn/shop/products/the-proper-jogger-white-dove-embroidery-364598.jpg?crop=center&height=1999&v=1686897695&width=1333)
![The Proper Jogger ™ [White Dove Embroidery] - The Proper Label ®](http://theproperlabel.us/cdn/shop/products/the-proper-jogger-white-dove-embroidery-139099.jpg?crop=center&height=1999&v=1686897695&width=1333)
Your Reviews – Our Progress
Sustainability For All
Step into the future of sustainable style with our latest TV commercial, and experience our eco-conscious clothing and sneakers designs.