The Proper Community ™, 2021.

This is how we choose to do things.

Who we are

The Proper Sneaker ™ – Low Top White

Our classic signature.

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The Proper Sneaker ™ – High Top White

Designed to last.

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The Proper Crop Top ™ – 100% Organic Cotton

Standard 100 by Oeko Tex.

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The Proper Crop Top ™ – 100% Organic Cotton.

More sustainable.

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Welcome to The Proper Label ™

Discover our orginal collection.

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We are on a mission to democratize sustainability.

The Proper Tee Shirt ™ – 100% Organic Cotton.

Low maintenance.

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The Proper Sneaker ™ – Low Top Black

Low Key is the new high key.

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The Proper Tee Shirt ™ – 100% Organic Cotton.

High-Quality.

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The Proper Sneaker ™ – High Top Black

Designed with the next use in mind.

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Code of conduct

Can we eliminate the idea of waste ?

This is how we do things.

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The essentials.

Shop the essentials.

Choose well, buy less, make it last.

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