Opinion : Why we think Keanu Reeves gets it ?

by Staff Editor on

Tall, dark and handsome is the obvious description when it comes to Keanu. Whether he’s running through bullets and performing impossible moves, cameoing as himself in weird rom-coms,...

New York, It's time to make masks !

by Staff Editor on

Q:What are we doing during these unusual times ? COVID-19 is spreading everyday around the world. While we are making masks for essentials workers, we are doing anything...

Corporate Responsability : Terra Pass carbon offset May 2020

by Staff Editor on

Happy Mother’s Day to all the wonderful mothers in the world ! We believe that we don’t need to use « Mother’s Day » as another reason to...

Editorial : Somewhere in Brooklyn with Tilly

by Staff Editor on

An anfternoon with Tilly in Brooklyn. Photography by Neil F.Davidson  Follow Tilly on Instagram theconfusedbadger Questions | Sonia Tanoh Photography | Neil F. Dawson Stylist | Lisa Nguyen...

Opinion : Why self isolation feels like being a teenager again ?

by Staff Editor on

No matter where you are in the world, COVID-19 has almost definitely had an impact on your life. For most of us, it’s brought everything to a stop...

THE PROPER CONVERSATION ™ 001 | RODOLPHE NANTAS

by Sonia Tanoh on

On Fashion buying, Social Media and the influence of Hip Hop on Fashion.

How to style The Proper Crop Top ™ with Amira Dianaa.

by Staff Editor on

  Amira shows us her way to wear The Proper Crop Top ™ and The Proper Sneaker ™. Voir cette publication sur Instagram Update: still babyfaced 😔 Une...

THE PROPER PLAYLIST ™ [MAY 2020]

by Staff Editor on

  We are in this together! This is a cool selection of tune to go through this month of May! From Arca, to Hawa, this month playlist features...

Cool and alternative things to do during a pandemic.

by Sonia Tanoh on

It’s a strange time. it’s like nature is telling us to stay inside for the good of the world, away from family and friends, away from our everyday...

The Proper Sneaker ™ – White High Top 002 Unisex

by Camille Tanoh on

    A tribute to the very first sneaker invented for stealthy movement, The Proper Sneaker ™ is a subtle, classic shoe to complete any outfit. Constructed from...